Manufacturers in the United States need to fill 4 million jobs by 2030.

More than half of those jobs could be left unfilled because of two issues: a skills gap and misperceptions about modern manufacturing. That’s why the Manufacturing Institute, together with the National Association of Manufacturers, launched the Creators Wanted campaign, an unprecedented national effort to build the modern manufacturing workforce of tomorrow.

By 2025, Creators Wanted aims to reduce the skills gap in the United States by 600,000, increase the number of students enrolling in technical and vocational schools or reskilling programs by 25% and increase the positive perception of the industry among parents to 50% from 27%.